


This isn't just a booklet—it’s a movement manual for women ready to show up differently. Whether you're claiming your crown for the first time or using your voice to amplify others, this roadmap equips you to lead locally, advocate publicly, and build legacies that outlast titles.
👑 How can queens turn platforms into power structures?
👑 What does real service look like in the age of AI and collapse?
👑 How do you turn your crown into a community engine?
✅ Understand Pageantry’s Evolution – Learn how pageantry shifted from spectacle to service—and how it now drives cultural leadership.
✅ Leverage the Power of Miss Congeniality – Discover how kindness, resilience, and relatability redefined what it means to wear the crown.
✅ Turn Pageantry into a Platform – Use your role to build community trust, create visibility, and activate change beyond ceremony.
✅ Discover the True Impact of a Crown – Understand how legacy is built not through titles, but through consistent, visible service.
✅ Understand Pageantry’s Role in Culture – Explore how modern queens are reshaping power, purpose, and representation in real time.
✅ Reclaim Leadership Without Permission – Step into action where systems fail—because real leadership isn’t elected, it’s chosen.
✅ Partner for Local Economic Power – Learn how queens unite with small businesses to create micro-economies and bring dignity back to service.
✅ Lead Where Systems Fall Short – See how queens are stepping up in underserved communities when institutions pull back.
✅ Turn Service into Local Power – Discover how purposeful, grassroots action can fuel sustainable impact—and rewrite what influence looks like.
✅ Use the Crown as a Catalyst – Learn how to activate movements, not just moments—using visibility to drive long-term transformation.

Success in pageantry isn’t just about winning a crown—it’s about building a legacy. As the Chairwoman of the United States National Pageants (USNP) and Founder of CAPO Crown, Dr. Shena Dixon Mason, Esq. has redefined what it means to empower individuals through confidence, leadership, and influence. With decades of experience, she has developed CAPO Crown Events as a movement that blends entrepreneurship, community service, and personal development. CAPO, meaning “BOSS” in Italian, represents the foundation of Cash, Assets, Property & Ownership, teaching individuals how to leverage their strengths and transform their futures. Under her leadership, USNP has evolved beyond traditional pageantry, equipping contestants with real-world skills to elevate their platforms, businesses, and communities.
Most people don’t struggle because they lack potential—they struggle because they haven’t mastered the right framework for success. That’s why she created CAPO Crown, a proven system designed to amplify leadership, expand influence, and build generational wealth. Whether stepping onto the national stage or scaling a business, this movement provides the blueprint to execute with confidence, establish authority, and make a lasting impact. Are you ready to claim your crown and own your future?

COACH SHENA ON
COMMUNITY IMPACT
True leadership is measured by the impact you create. Building a strong community requires authentic connections, shared values, and a mission that resonates. Learn how to engage, empower, and lead initiatives that foster growth, loyalty, and long-term influence. When you cultivate a thriving community, you attract more opportunities, partnerships, and success. How are you elevating those around you?

COACH SHENA ON
INFLUENTIAL COMMUNICATION
Mastering communication is the key to building authority, gaining trust, and unlocking massive opportunities. Whether on stage, in negotiations, or engaging with an audience, the right message can elevate your brand and position you as a leader. Learn the art of persuasion, storytelling, and powerful messaging that captivates and drives action. Are you speaking to inspire and influence?

COACH SHENA ON
SPONSORSHIP SUCCESS
Sponsorships unlock exponential growth, but attracting the right partners requires strategy, credibility, and a compelling value proposition. Learn how to position yourself for high-value sponsorships that fund your vision and create lasting partnerships. Discover how to craft sponsorship packages, pitch with confidence, and secure long-term collaborations that fuel your mission. Who’s ready to invest in your success?
Stop waiting to be crowned—start leading where it counts.
This isn’t just about pageantry. It’s about power, purpose, and showing up when the systems don’t. This free booklet reveals how today’s queens are using visibility to drive community change, build local alliances, and lead with strategy—not just ceremony. You’ll uncover how the crown became a movement, and how your presence can become impact. You don’t need permission to lead. You just need the playbook. Ready to rise?